Customer-driven product marketing
Enhanced product positioning, improved messaging, and data-driven market research. Not to mention case studies on autopilot. Product marketing made simple.
"Led by a team of seasoned SAAS entrepreneurs and experienced data scientists, Sturdy is unlocking massive value from data that has been hiding in plain sight."
Sturdy ensures that nothing goes unnoticed, so the right team members can act in time
Activate your champions
Sturdy provides the ultimate testimonial and case study activation, meaning you never need to reach out to your CS or AE teams to ask, “Who’s willing to give us a testimonial?” With one click, you can now easily identify and engage satisfied customers to amplify positive brand narratives.
Data-driven product marketing
Product marketers are data-driven marketers by nature. Unfortunately, product marketing teams have traditionally relied on unreliable and scant data sources, such as surveys, to drive decision-making. With Sturdy, you have every customer conversation at your fingertips to summarize and drive meaningful product marketing decisions.
Pricing, promotions, and packaging.
Do your customers like the new price? What are they saying about the recent promotions? Sturdy allows you to create, customize, and track any data point that will help you do your job more effectively instead of relying on surveys and opinions.
Unlock the power of your VoC
With Sturdy, your marketing team can leverage the unabridged and unbiased voice of the customer to assess the strengths and weaknesses of current and potential competitors. Customer feedback is invaluable, but you only rely on a fraction of the story. With the right feedback solution, the VoC team provides impactful, data-informed insights about your customer journey.