Churn is Not a Customer Success Problem
The Second Edition is here—3.2 billion words of raw, unstructured, customer data. Discover who is responsible for customer churn and how to prevent it in Q3 2025.
What You'll Learn
The Last Data Frontier
Unstructured business data refers to the raw, unorganized information generated by modern communication channels. Discover why it is essential for your business in 2025 and how to unlock it with AI.
3,200,000,000 Words
Since 2021, Sturdy has analyzed 3.2 billion words and 31.1 million business conversations. Discover what we've unveiled with this analysis regarding products, processes, and net revenue retention.
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What's Driving Churn?
Sturdy's AI analyzed real customer conversations—emails, calls, tickets, and chats—to identify what actually drives customer churn. This is the raw, unsolicited truth, straight from the source.
"If we had these Signals in the past, we would have already prevented several cancellations this year."
"Year to date, we haven’t lost any clients in our 100+ segment base, and a big part of that is having our hand on the pulse with Sturdy."
"We discovered that one of our product lines was responsible for 84% of our customer confusion and dissatisfaction."
"It took less than six weeks to see month-over-month retention improve by 30%."
Sturdy isn’t just another AI wrapper or dashboard. It’s a proven platform delivering measurable results across industries for over four years.
FAQs
Feel free to reach out — our team is here and happy to help.
